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The Stakeholder Map provides a geographic view of your stakeholders, helping you understand distribution and plan location-specific communications.

Map features

Location markers

Stakeholders appear as markers on the map:
  • Marker size - Indicates number of stakeholders at that location
  • Marker color - Can represent readiness level or influence
  • Clusters - Groups nearby stakeholders at zoom levels

Map controls

  • Zoom - Focus on regions or specific locations
  • Pan - Move around the map
  • Layers - Toggle different data overlays

Using the map

View by attribute

Color-code markers by:
  • Readiness level - Champion, Ready, Aware, Resistant
  • Influence - High, Medium, Low
  • Department - By organizational unit
  • Project assignment - By change initiative

Click interactions

Click a marker or cluster to:
  • See stakeholder count
  • View names and details
  • Navigate to stakeholder profiles
  • Filter table to that location

Regional analysis

Identify patterns:
  • Which regions have the most stakeholders?
  • Are certain regions more resistant?
  • Where should in-person communications focus?
  • Which locations need local champions?

Data requirements

For stakeholders to appear on the map:
  • Location field - City, office, or address
  • Country - For international distribution
Leap Change geocodes locations automatically. If a location can’t be found, it won’t appear on the map.

Improving geocoding

If stakeholders aren’t appearing:
  1. Check the location field is populated
  2. Use standard location formats (City, Country)
  3. Avoid abbreviations when possible
  4. Update coordinates manually if needed

Export

  • Image - PNG of the current map view
  • Location data - CSV with coordinates
  • Report - PDF with map and regional breakdown